Entries Tagged ‘PPC marketing’:

Google Has No Clue

I am more and more convinced that Google has no clue what they are doing when it comes to their PPC operations. They are digging their grave and I will be glad to hand them a shovel to do it with.
Because of some tracking problems with one of my PPC campaigns, I paused the campaign [...]

Tags: ,

Comments (2)

Google’s Bridge Page Policy - Don’t Ask, Don’t tell

Google has had a policy in place against so-called affiliate bridge pages for quite a while. Basically, their policy states that you can’t have a page that is there for the sole purpose of taking people from a PPC ad to someone else’s product.
Let me clarify for you. If you are an affiliate for company [...]

Tags: , ,

Comments (3)

Don’t Click That PPC Ad!

How often have you been doing market research or keyword research, and when you get search results, you click on a PPC ad to see the landing page?
Let’s turn the tables for a minute now. Let’s say someone else is doing market research and keyword research, and they click YOUR ad? Hmm.. seems like a [...]

Tags: , , ,

Comments (1)