Internet Marketing & Beyond

Google has recently made a major change in their keyword research tool that has internet marketing people pretty excited!

It used to be that when you used the Google keyword tools, the results would never show you actual search volume, but a bar graph, instead, showing relative search volume.

Now, instead of a plain bar graph, you get to see actual search volume numbers.

This is a HUGE breakthrough, in my opinion, because you no longer have to guess about search volume for a given keyword.

Let me explain. Because the old bar graphs showed their height based on relative volume, a tall bar graph might look exciting, but didn’t necessarily mean that there was, in fact, high search volume for that keyword or phrase.

Now, with actual search volume numbers right in front of you, it isn’t hard to see if the numbers are what you’re looking for or not.

Thanks, Google, for finally making a change that is definitely in the marketer’s favor.